Need help with your Blockchain Marketing & PR efforts?
We’ve helped our clients raise more than $100 Million using the next generation of content marketing.
This is the most comprehensive guide to ICO (Initial Coin Offering) marketing out there.
Why did we create it?
Since we got into the crypto world, we’ve noticed the lousy reputation that ICOs receive because of low-quality content and lack of proper marketing strategies.
We want to help blockchain projects and ICOs all over the globe to improve the quality of their ICO marketing campaigns.
In short: If you run an ICO, or care about marketing, this guide is for you!
Having a hard time running your blockchain PR campaign? Here are the three biggest reasons your not seeing any results.
Due to the declining popularity of Initial Coin Offerings (ICOs), would-be investors in cryptocurrencies and blockchain projects that are wanting to raise funds for their endeavors have been turning to the more rigid Security Token Offerings (STOs) due to their increased security and the fact that they align with SEC regulations. This is much to the annoyance of many members of the crypto community, who believe that STOs are counterproductive to the point of token offerings, which is to allow crowdfunding without numerous barriers.
After becoming huge during the cryptocurrency boom that occurred during 2017, Initial Coin Offerings (ICOs) have begun to fade into relative disinterest since the later stages of 2018, and have been widely questioned by crypto enthusiasts.
This is mainly due to the murky regulatory position of ICOs and the fact that it has been reported that over 80% of ICOs created in 2017 were actually scams.
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