GuerrillaBuzz Blog

We're here to raise the bar. At GuerrillaBuzz, we create sharp, no-nonsense content on marketing, PR, and SEO for crypto and Web3 projects. Most content out there? It falls short. We're here to fix that—with strategies that work.

How Starknet Surpassed Other Projects in Developer Activity: Marketing Analysis

How Starknet Surpassed Other Projects in Developer Activity: Marketing Analysis

Attracting developers to your project and getting them invested in your mission—whether it’s enhancing the blockchain ecosystem or achieving broader goals—is one of the biggest challenges in tech. Many projects...

Yuval Halevi
Yuval Halevi August 25, 2024
Common PR Mistakes Crypto & Web3 Companies Make: An Insider’s Perspective

Common PR Mistakes Crypto & Web3 Companies Make: An Insider’s Perspective

Running GuerrillaBuzz has given me the chance to work with hundreds of Crypto and Web3 projects. I’ve seen what works…

Blockchain PR – Everything You Need to Know (2024)

Blockchain PR – Everything You Need to Know (2024)

Marketing in the blockchain industry isn’t easy. The technology is complex, the audience can be niche and have trust issues…

Top Crypto PR Agencies for 2024 [Best Pick]

Top Crypto PR Agencies for 2024 [Best Pick]

Choosing the right PR agency for your crypto and Web3 company is trickier than it first seems. This challenge comes…

A Call for Transparency: Unmasking the Pretense in Crypto Projects

A Call for Transparency: Unmasking the Pretense in Crypto Projects

In the early days of the crypto industry, mistakes were somewhat accepted. However that era has come to an end.…

You Took My People’s Money, So I’ll Claim Your Company’s Backlinks: The Pursuit to Reclaim the Links FTX Left Behind

You Took My People’s Money, So I’ll Claim Your Company’s Backlinks: The Pursuit to Reclaim the Links FTX Left Behind

In November 2022, FTX, a leading crypto exchange, faced bankruptcy as a result of a liquidity crisis tied to its…

NFT Press Release: Expert Tips & Best Practices

NFT Press Release: Expert Tips & Best Practices

Marketing your NFT art involves a myriad of activities, and among the most significant is the NFT press release. This…

GameFi PR: Everything You Need To Know

GameFi PR: Everything You Need To Know

The global gaming market has been consistently growing since back in 2012, with this being an industry valued at over…

NFT PR – Everything You Need To Know (2023)

NFT PR – Everything You Need To Know (2023)

Within this post, we’ll be documenting everything you need to know about NFT PR, going through the basics of NFTs…

Play2Earn PR – Everything You Need to Know

Play2Earn PR – Everything You Need to Know

Play2Earn PR represents a confluence between two of the world’s most successful and innovative industries – combining aspects of public…

Web3 PR Tips: Amplify Visibility and Trust in the Crypto Sphere

Web3 PR Tips: Amplify Visibility and Trust in the Crypto Sphere

In the highly competitive world of Web3, standing out with your PR campaign can be a daunting task. With limited…

DeFi PR – Everything You Need to Know

DeFi PR – Everything You Need to Know

DeFi PR has taken the world by storm in recent months. Investors that are consistently looking for quick gains use…

Web 3.0 PR – Everything You Need To Know

Web 3.0 PR – Everything You Need To Know

Web 3.0 is an exciting new iteration of the internet, with this new technological advancement bringing a whole new ballgame…

IDO Marketing and PR: Everything you need to know

IDO Marketing and PR: Everything you need to know

IDO Marketing and PR is vital if you want to launch successfully. This guide will tell you everything you need…

IEO PR – Everything You Need to Know

IEO PR – Everything You Need to Know

IEO PR arrived at the end of 2018 after ICOs had forged a bad reputation among investors and the crypto…

Crypto PR Strategies: Powerful Methods to Boost Your Crypto Brand

Crypto PR Strategies: Powerful Methods to Boost Your Crypto Brand

Navigating the world of PR campaigns can be a daunting task, especially in the fast-paced and highly competitive crypto market.…

How To Combine PR and SEO To Boost Your Crypto Marketing Campaign

How To Combine PR and SEO To Boost Your Crypto Marketing Campaign

Both PR and SEO are vital to the success of any crypto marketing campaign. Search engine optimization is the life…

The Search For Top Crypto PR Agency: Finding the Best Crypto Public Relations Firm

The Search For Top Crypto PR Agency: Finding the Best Crypto Public Relations Firm

Blockchain has expanded significantly over the past decade, coming a long way since it was composed of just bitcoin. As…

Crypto PR Distribution: Driving Traffic to Maximize Your PR Reach

Crypto PR Distribution: Driving Traffic to Maximize Your PR Reach

Within the fast-moving world of blockchain, great crypto PR is the difference between a project that reaches its goals and…

How to Hire the Right Web3 PR Firm – A Guide for Blockchain Startups 

How to Hire the Right Web3 PR Firm – A Guide for Blockchain Startups 

When launching a blockchain startup, one of the largest challenges that founders have to face is creating and executing an…

Metaverse PR: How to Get More Coverage for Your Blockchain Project

Metaverse PR: How to Get More Coverage for Your Blockchain Project

One of the largest technological advancements in recent years has been the introduction of and the widespread popularization of the…

Blockchain PR Checklist for Running High-Quality Public Relations Campaigns in No Time

Blockchain PR Checklist for Running High-Quality Public Relations Campaigns in No Time

Blockchain technology has sprung into the mainstream over the past 10 years, now worth trillions of dollars and spanning across…

Crypto Exchange PR – Driving Traffic to Your Exchange with Public Relations

Crypto Exchange PR – Driving Traffic to Your Exchange with Public Relations

Crypto exchange PR is the act of advertising your exchange within the blockchain community, ensuring that the right groups of…

Crypto PR Agency Or In-House Marketing Team: Which Is Best For My Blockchain Company?

Crypto PR Agency Or In-House Marketing Team: Which Is Best For My Blockchain Company?

The world of blockchain marketing is vital for companies as it allows them to reach a larger audience while also…

IBO PR: Everything You Need To Know

IBO PR: Everything You Need To Know

Initial Bounty Offerings are by far the strangest form of fundraising strategy that exists within the crypto community. Due to…

IFO PR: Everything You Need to Know

IFO PR: Everything You Need to Know

  Source. With facts like these, it’s no wonder that more and more users are turning to distinct methods of…

DYCO PR: Everything You Need to Know

DYCO PR: Everything You Need to Know

Moving through DYCO PR and its associated styles, practices, and methods, we’ll be exploring this unique form of blockchain PR.…

IGO PR: Everything You Need to Know

IGO PR: Everything You Need to Know

In the third quarter of 2021 alone, blockchain gaming generated over $2 billion in profit, demonstrating the extent to which…

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