GuerrillaBuzz Blog

We're here to raise the bar. At GuerrillaBuzz, we create sharp, no-nonsense content on marketing, PR, and SEO for crypto and Web3 projects. Most content out there? It falls short. We're here to fix that—with strategies that work.

How Starknet Surpassed Other Projects in Developer Activity: Marketing Analysis

How Starknet Surpassed Other Projects in Developer Activity: Marketing Analysis

Attracting developers to your project and getting them invested in your mission—whether it’s enhancing the blockchain ecosystem or achieving broader goals—is one of the biggest challenges in tech. Many projects...

Yuval Halevi
Yuval Halevi August 25, 2024
How Starknet Surpassed Other Projects in Developer Activity: Marketing Analysis

How Starknet Surpassed Other Projects in Developer Activity: Marketing Analysis

Attracting developers to your project and getting them invested in your mission—whether it’s enhancing the blockchain ecosystem or achieving broader…

Thousands of Sites Lose Icons on Google Search: Skype, Google Earth, and Government Sites Included

Thousands of Sites Lose Icons on Google Search: Skype, Google Earth, and Government Sites Included

Update: The article was published on August 18th in the morning (8 AM GMT). Since then, the favicons for Wikipedia…

15 Best Crypto Staking Platforms

15 Best Crypto Staking Platforms

Gemini – Start Staking With No Minimum Amount Participating in Gemini Staking helps you receive up to 5.73% APR on…

Spam Crisis on OpenSea: We analyzed 54,177 collection pages on OpenSea and found that 76% of the top pages are spam

Spam Crisis on OpenSea: We analyzed 54,177 collection pages on OpenSea and found that 76% of the top pages are spam

TL;DR We analyzed 54,177 collection pages on OpenSea and found that 76% of the top pages are spam, exploiting OpenSea’s…

31 Best Crypto YouTube Channels Worth Watching [Top Picks]

31 Best Crypto YouTube Channels Worth Watching [Top Picks]

The crypto space moves at lightning speed. What was the latest and greatest a few months ago might be ancient…

Blockchain Marketing – Everything You Need to Know [2024]

Blockchain Marketing – Everything You Need to Know [2024]

When I first got into marketing, I was amazed by how broad and varied it is, from offline strategies to…

23 Best Crypto Podcasts Worth Listening to in 2024 [Top Picks]

23 Best Crypto Podcasts Worth Listening to in 2024 [Top Picks]

If you are interested in learning more about the current crypto market trends, you should start listening to some of…

Common PR Mistakes Crypto & Web3 Companies Make: An Insider’s Perspective

Common PR Mistakes Crypto & Web3 Companies Make: An Insider’s Perspective

Running GuerrillaBuzz has given me the chance to work with hundreds of Crypto and Web3 projects. I’ve seen what works…

Top Crypto & Web3 Conferences for 2024 [September Updated]

Top Crypto & Web3 Conferences for 2024 [September Updated]

Networking is one of my responsibilities as a PR manager, and what better place to do that than at a…

20 Best Crypto Marketing Agencies for 2024 [Top Picks]

20 Best Crypto Marketing Agencies for 2024 [Top Picks]

Reputed crypto marketing agencies and Web3 digital advertising firms have vast knowledge of promoting crypto and blockchain businesses. They are…

Blockchain PR – Everything You Need to Know (2024)

Blockchain PR – Everything You Need to Know (2024)

Marketing in the blockchain industry isn’t easy. The technology is complex, the audience can be niche and have trust issues…

Crypto Earned Media: What is it, Top Agencies, & Tips

Crypto Earned Media: What is it, Top Agencies, & Tips

If you’re aiming to elevate your company’s visibility or already have a well-established brand that’s frequently mentioned in various publications,…

Top Crypto PR Agencies for 2024 [Best Pick]

Top Crypto PR Agencies for 2024 [Best Pick]

Choosing the right PR agency for your crypto and Web3 company is trickier than it first seems. This challenge comes…

Web3 Marketing Challenges: Navigating Through Obstacles Effectively

Web3 Marketing Challenges: Navigating Through Obstacles Effectively

Running a company in the Web3 space is more challenging than it initially appears. Beyond the occasional hype surrounding the…

62% of Funded Blockchain and Web3 Companies Attract Fewer Than 100 Monthly Organic Visitors

62% of Funded Blockchain and Web3 Companies Attract Fewer Than 100 Monthly Organic Visitors

Research Objectives The aim of this research is to shed light on the blockchain industry’s growth and market reach among…

The Ultimate Guide to Web3 SEO

The Ultimate Guide to Web3 SEO

In the competitive Web3 space, the key to success is boosting organic traffic, drawing in users and investors, and improving…

As Moons Stumble, The Opportunity Awaits a Bold Visionary to Harness Their Power

As Moons Stumble, The Opportunity Awaits a Bold Visionary to Harness Their Power

From facilitating AMAs to securing top banners in r/cryptocurrency, Moons have showcased their value to companies in the ecosystem. While…

The Web3 Developer Ecosystem

The Web3 Developer Ecosystem

Having dedicated many years to marketing and PR campaigns within the blockchain sphere, I’ve had the opportunity to observe numerous…

Web3 Marketing Strategies: Unlocking Greater Exposure and Achieving Leadership in Your Industry

Web3 Marketing Strategies: Unlocking Greater Exposure and Achieving Leadership in Your Industry

Web3 marketing might seem like a walk in the park due to its novelty, but it’s far from simple. The…

The Rise of “Shadow Teams” — 64.7% of Top 1,000 Crypto Projects Fail to Showcase Their Team Members

The Rise of “Shadow Teams” — 64.7% of Top 1,000 Crypto Projects Fail to Showcase Their Team Members

The crypto sphere has seen many changes since it first began. Every high point brought hundreds of new projects, but…

Reddit’s User Strike: Exposing Who Really Commands the Internet’s Largest Forums

Reddit’s User Strike: Exposing Who Really Commands the Internet’s Largest Forums

Reddit has recently been caught in a storm of controversy. Changes to its API, aimed at monetizing its data, have…

A Call for Transparency: Unmasking the Pretense in Crypto Projects

A Call for Transparency: Unmasking the Pretense in Crypto Projects

In the early days of the crypto industry, mistakes were somewhat accepted. However that era has come to an end.…

Web3 Thought Leadership: Why It’s Important and How to Become a Thought Leader

Web3 Thought Leadership: Why It’s Important and How to Become a Thought Leader

Web3 represents the latest evolution in the digital realm, a decentralized space underpinned by blockchain technology. The surge of crypto…

Crypto Marketing: What It Is, Why It’s Important, and Best Practices

Crypto Marketing: What It Is, Why It’s Important, and Best Practices

Launching a marketing campaign in the crypto world can be quite a challenge. With tough competition and restrictions from tech…

FTX Exchange: A Comprehensive FTX Overview and the Events Leading to its Collapse

FTX Exchange: A Comprehensive FTX Overview and the Events Leading to its Collapse

The collapse of FTX was one of the most significant economic events of the past decade. The collapse of the…

You Took My People’s Money, So I’ll Claim Your Company’s Backlinks: The Pursuit to Reclaim the Links FTX Left Behind

You Took My People’s Money, So I’ll Claim Your Company’s Backlinks: The Pursuit to Reclaim the Links FTX Left Behind

In November 2022, FTX, a leading crypto exchange, faced bankruptcy as a result of a liquidity crisis tied to its…

What We Learned from Analyzing the Blogs of the Top 1000 Crypto Projects

What We Learned from Analyzing the Blogs of the Top 1000 Crypto Projects

Over the past few years, I have conducted extensive research on hundreds of companies in the cryptocurrency sector on behalf…

Best Crypto Blogs and Websites to Explore in 2023: Top Picks

Best Crypto Blogs and Websites to Explore in 2023: Top Picks

Navigating the vast landscape of the crypto world can be challenging, especially with the plethora of news outlets, social media…

Crypto Reddit Marketing: The Definitive Guide to Advertising Your Crypto Project on Reddit

Crypto Reddit Marketing: The Definitive Guide to Advertising Your Crypto Project on Reddit

In the ever-expanding digital landscape, Reddit emerges as a titan, drawing 1.7 billion visitors monthly and making it an unmissable…

What is Web3 Marketing? The Definitive Guide

What is Web3 Marketing? The Definitive Guide

What is Web3 Marketing? Web3 Marketing represents a transformative approach in the digital marketing landscape, marking a shift from the…

What is DeFi Marketing and How to Launch a Campaign 

What is DeFi Marketing and How to Launch a Campaign 

In this article, we’ll be exploring everything that you need to know about DeFi marketing, walking you through top tips…

How to Attract Developers to Your Crypto Project: The Definitive Guide

How to Attract Developers to Your Crypto Project: The Definitive Guide

Developers are the lifeblood of the cryptocurrency world. Attracting them to your project is crucial for building and maintaining a…

NFT Press Release: Expert Tips & Best Practices

NFT Press Release: Expert Tips & Best Practices

Marketing your NFT art involves a myriad of activities, and among the most significant is the NFT press release. This…

GameFi PR: Everything You Need To Know

GameFi PR: Everything You Need To Know

The global gaming market has been consistently growing since back in 2012, with this being an industry valued at over…

NFT PR – Everything You Need To Know (2023)

NFT PR – Everything You Need To Know (2023)

Within this post, we’ll be documenting everything you need to know about NFT PR, going through the basics of NFTs…

Play2Earn PR – Everything You Need to Know

Play2Earn PR – Everything You Need to Know

Play2Earn PR represents a confluence between two of the world’s most successful and innovative industries – combining aspects of public…

Web3 PR Tips: Amplify Visibility and Trust in the Crypto Sphere

Web3 PR Tips: Amplify Visibility and Trust in the Crypto Sphere

In the highly competitive world of Web3, standing out with your PR campaign can be a daunting task. With limited…

DeFi PR – Everything You Need to Know

DeFi PR – Everything You Need to Know

DeFi PR has taken the world by storm in recent months. Investors that are consistently looking for quick gains use…

Web 3.0 PR – Everything You Need To Know

Web 3.0 PR – Everything You Need To Know

Web 3.0 is an exciting new iteration of the internet, with this new technological advancement bringing a whole new ballgame…

IDO Marketing and PR: Everything you need to know

IDO Marketing and PR: Everything you need to know

IDO Marketing and PR is vital if you want to launch successfully. This guide will tell you everything you need…

IEO PR – Everything You Need to Know

IEO PR – Everything You Need to Know

IEO PR arrived at the end of 2018 after ICOs had forged a bad reputation among investors and the crypto…

Crypto PR Strategies: Powerful Methods to Boost Your Crypto Brand

Crypto PR Strategies: Powerful Methods to Boost Your Crypto Brand

Navigating the world of PR campaigns can be a daunting task, especially in the fast-paced and highly competitive crypto market.…

How Coinbase Became a Crypto Powerhouse: A Complete SEO Analysis of Coinbase Growth Strategy

How Coinbase Became a Crypto Powerhouse: A Complete SEO Analysis of Coinbase Growth Strategy

Since its founding in 2012, Coinbase has grown from a startup to one of the largest exchanges in the crypto…

Best 15 Web3 Marketing Agencies [Top Picks For 2023]

Best 15 Web3 Marketing Agencies [Top Picks For 2023]

The emergence of Web3 technologies has disrupted the traditional marketing landscape, creating a need for innovative marketing strategies that leverage…

How Binance Became The Largest Crypto Exchange: Binance SEO Analysis

How Binance Became The Largest Crypto Exchange: Binance SEO Analysis

The crypto industry is a place where companies rise and fall like tides. In 2017, Deloitte released a report showing…

Top 10 NFT Marketing Agencies Out There

Top 10 NFT Marketing Agencies Out There

The digital world has experienced dramatic expansion since the arrival of cryptocurrencies on the scene, making it quite difficult to…

Best Crypto Marketing Strategy: Fuel Your Project Grown [2022]

Best Crypto Marketing Strategy: Fuel Your Project Grown [2022]

The best crypto marketing strategy is all about making the most of the community you have available. This guide shows…

How To Combine PR and SEO To Boost Your Crypto Marketing Campaign

How To Combine PR and SEO To Boost Your Crypto Marketing Campaign

Both PR and SEO are vital to the success of any crypto marketing campaign. Search engine optimization is the life…

The Search For Top Crypto PR Agency: Finding the Best Crypto Public Relations Firm

The Search For Top Crypto PR Agency: Finding the Best Crypto Public Relations Firm

Blockchain has expanded significantly over the past decade, coming a long way since it was composed of just bitcoin. As…

Top Crypto Marketing Channels: Finding the Best Channel To Promote Your Crypto Project

Top Crypto Marketing Channels: Finding the Best Channel To Promote Your Crypto Project

Moving through our top crypto marketing channels, this article will teach you exactly where you should launch your crypto campaign…

9 Best NFT Marketing Strategy: Complete List For NFT Creators

9 Best NFT Marketing Strategy: Complete List For NFT Creators

This article explores absolutely everything you need to know about the very best NFT marketing strategies, covering the core 9…

Hiring a Blockchain Marketing Agency: The Definitive Guide 

Hiring a Blockchain Marketing Agency: The Definitive Guide 

This article tells you everything you need to know about finding and hiring a fantastic blockchain marketing agency. From how…

Crypto PR Distribution: Driving Traffic to Maximize Your PR Reach

Crypto PR Distribution: Driving Traffic to Maximize Your PR Reach

Within the fast-moving world of blockchain, great crypto PR is the difference between a project that reaches its goals and…

How to Hire the Right Web3 PR Firm – A Guide for Blockchain Startups 

How to Hire the Right Web3 PR Firm – A Guide for Blockchain Startups 

When launching a blockchain startup, one of the largest challenges that founders have to face is creating and executing an…

Metaverse PR: How to Get More Coverage for Your Blockchain Project

Metaverse PR: How to Get More Coverage for Your Blockchain Project

One of the largest technological advancements in recent years has been the introduction of and the widespread popularization of the…

Top 15 NFT Influencers To Follow in 2022

Top 15 NFT Influencers To Follow in 2022

For those who are new to NFTs, the world might be overwhelming and intimidating at first. Or maybe you’ve just…

Launching a Successful Crypto Marketing Campaign for Crypto Companies

Launching a Successful Crypto Marketing Campaign for Crypto Companies

Over the past decade, cryptocurrency has moved from a relatively unheard-of niche currency into a global phenomenon with millions of…

Top 20 Crypto Telegram Groups 2022 Worth Checking Out

Top 20 Crypto Telegram Groups 2022 Worth Checking Out

Telegram fosters a special relationship with cryptocurrencies. It supports pumping and dump channels, signal trading  channels, cryptocurrency news and debate…

Crypto Friendly Banks The Complete List For 2022

Crypto Friendly Banks The Complete List For 2022

Many people consider cryptocurrency to be a danger to the established financial industry. Cryptocurrency is a global phenomenon, and large…

Blockchain Event Marketing: Get Your Company in the Spotlight During a Conference

Blockchain Event Marketing: Get Your Company in the Spotlight During a Conference

Every single year, there are annual events and conferences in every major field around the world. From huge sales events…

How to Build The Ultimate DeFi Marketing Plan for 2022

How to Build The Ultimate DeFi Marketing Plan for 2022

When launching your own DeFi marketing scheme, a huge part of what dictates whether you find success or fail to…

Top 25 Crypto Subreddits to Follow in 2022  

Top 25 Crypto Subreddits to Follow in 2022  

The Reddit ecosystem consists of subreddits that are smaller communities dedicated to a specific topic. As a result, Reddit has…

8 DeFi Marketing Tips for a Powerful Public Relations Campaign

8 DeFi Marketing Tips for a Powerful Public Relations Campaign

Decentralized finance – any financial system that is not embedded within governance from a fixed point (a bank or a…

NFT Marketing: Everything You Need to Know to Drive Traffic to Your NFT Art

NFT Marketing: Everything You Need to Know to Drive Traffic to Your NFT Art

The world of NFTs (Non-Fungible Tokens) has exploded over the past two years, amassing impressive statistics like a trading spike…

Blockchain PR Checklist for Running High-Quality Public Relations Campaigns in No Time

Blockchain PR Checklist for Running High-Quality Public Relations Campaigns in No Time

Blockchain technology has sprung into the mainstream over the past 10 years, now worth trillions of dollars and spanning across…

Blockchain Glossary for Beginners

Blockchain Glossary for Beginners

The crypto world can sometimes be overwhelming with all of the jargon being thrown around. That’s why we’ve put together…

Crypto Exchange PR – Driving Traffic to Your Exchange with Public Relations

Crypto Exchange PR – Driving Traffic to Your Exchange with Public Relations

Crypto exchange PR is the act of advertising your exchange within the blockchain community, ensuring that the right groups of…

Crypto PR Agency Or In-House Marketing Team: Which Is Best For My Blockchain Company?

Crypto PR Agency Or In-House Marketing Team: Which Is Best For My Blockchain Company?

The world of blockchain marketing is vital for companies as it allows them to reach a larger audience while also…

Crypto Influencer Marketing: Everything You Need To Know

Crypto Influencer Marketing: Everything You Need To Know

  The world of influencer marketing has taken off over recent years, quickly rising to establish itself as one of…

10 Steps to a Successful Crypto Marketing Campaign in 2022

10 Steps to a Successful Crypto Marketing Campaign in 2022

As the general understanding of how cryptocurrencies function and what they do increases, more and more people are looking to…

Top 16 Most Popular Crypto Discord Servers for 2022

Top 16 Most Popular Crypto Discord Servers for 2022

  Anyone interested in getting extra trading ideas, learning about the latest market developments, discussing Discord crypto trading, or simply…

Crypto Wallet Marketing: The Definitive Guide [2024]

Crypto Wallet Marketing: The Definitive Guide [2024]

Leading a crypto wallet company goes beyond just attracting users; it’s about building trust in a market that’s seen its…

Crypto Exchange Marketing: The Only Guide You’ll Need

Crypto Exchange Marketing: The Only Guide You’ll Need

That’s where crypto exchanges come in, with these DeFi platforms becoming the central driving factor of this currency. If you’re…

IBO PR: Everything You Need To Know

IBO PR: Everything You Need To Know

Initial Bounty Offerings are by far the strangest form of fundraising strategy that exists within the crypto community. Due to…

IFO PR: Everything You Need to Know

IFO PR: Everything You Need to Know

  Source. With facts like these, it’s no wonder that more and more users are turning to distinct methods of…

DYCO PR: Everything You Need to Know

DYCO PR: Everything You Need to Know

Moving through DYCO PR and its associated styles, practices, and methods, we’ll be exploring this unique form of blockchain PR.…

IGO PR: Everything You Need to Know

IGO PR: Everything You Need to Know

In the third quarter of 2021 alone, blockchain gaming generated over $2 billion in profit, demonstrating the extent to which…

The Only Web 3.0 Marketing Checklist You’ll Need

The Only Web 3.0 Marketing Checklist You’ll Need

As Web 3.0 firmly supplants pervious iterations, we’ll be seeing a dramatic rise in the number of Web 3.0 marketing campaigns…

Crypto Guest Posting: The Definitive Guide

Crypto Guest Posting: The Definitive Guide

Crypto guest posting is one of the best ways you can gain backlinks for your website, while also building your…

Crypto Link Building Outreach – The Complete Guide

Crypto Link Building Outreach – The Complete Guide

Link building is a vital part of any off-page SEO strategy. The process of cultivating these backlinks is known as…

Crypto SEO Strategy: The 7 Steps You Should Follow

Crypto SEO Strategy: The 7 Steps You Should Follow

Forming a strong crypto SEO strategy is one of the vital steps you need to take before plunging into the…

The Complete Crypto SEO Checklist

The Complete Crypto SEO Checklist

Ensuring that a webpage or article has excellent SEO is essential to its success. Our crypto SEO checklist will help…

Crypto Keyword Research: The Beginner’s Guide to SEO

Crypto Keyword Research: The Beginner’s Guide to SEO

This guide walks you through absolutely everything you need to know about crypto keyword research, demonstrating the best tools and…

Crypto Off-page SEO – The Complete Guide

Crypto Off-page SEO – The Complete Guide

  Crypto off-page SEO is vital for those looking to expand their business, garner natural traffic, build links to their…

Crypto Link Building: The Complete Guide

Crypto Link Building: The Complete Guide

Crypto link building is essential when building the reputability of your IDO platform or crypto business. Take a look at…

Crypto SEO: The Complete Guide

Crypto SEO: The Complete Guide

Crypto SEO is vital if you want to transform your business. We’ll be discussing the benefits of a crypto blog.…

ICO Marketing: The Definitive Guide 2021

ICO Marketing: The Definitive Guide 2021

ICO marketing is about gathering a community around your project. Letting people see the vision you and your company are…

How to Launch an IEO – The Complete Guide [2019]

How to Launch an IEO – The Complete Guide [2019]

In contrast to the recent trend towards STOs, there has been another method of fundraising which is starting to gain…

What is an Initial Exchange Offering (IEO)?

What is an Initial Exchange Offering (IEO)?

Due to the numerous issues faced by ICOs, Initial Exchange Offerings (IEOs) have slowly begun to present a more appealing…

How to Launch an STO- The Complete Guide 2019

How to Launch an STO- The Complete Guide 2019

All you Need to Know about Security Token Offerings (STO)

All you Need to Know about Security Token Offerings (STO)

The Complete 118+ Free ICO Listing and Rating Sites 2018

The Complete 118+ Free ICO Listing and Rating Sites 2018

Maximize Your Exposure: Some of the sites in this list get thousands of views every month, and some, millions. I think…

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